Marketing Coordinator (Located in Euclid, OH)

Our Euclid, Ohio client is hiring a Marketing Coordinator to join their dynamic marketing team to support their brand and sister brands. They will help develop, execute, and monitor marketing programs across a variety of channels specifically product marketing, social media, marketing automation/email efforts, sales support, branding and merchandise, and tradeshows and events.

To be successful in this role, you should have a roll-up your sleeves mentality and get-it-done attitude and enjoy a variety of interesting and challenging work that will require you to bring your “A” game every day. You are disciplined enough to work independently, efficiently, and effectively, and flexible enough to adjust to the ever-changing needs of a fast-moving environment. Ultimately, you will help us build and maintain a strong and consistent presence through a wide range of online and offline marketing channels.

Job Responsibilities:
• Assist with the tactical efforts to drive qualified traffic to our websites from multiple channels including email, social media, partnerships and other creative efforts
• Build and deploy successful marketing automation and email campaigns in HubSpot, Mailchimp, and CRM and own their implementation from ideation to execution
• Creating engaging content, managing, and monitoring social media accounts across multiple brands
• Manage and maintain the content of our internal website for employees
• Manage contacts database and ensure accuracy of lead management efforts
• Develop and maintain a library of marketing collateral (sales flyers, brochures, and case studies) and manage calendar of key dates, industry events, company events and content schedules
• Provide support for sales – updating sales presentations, research, and other efforts as needed
• Own product marketing efforts including updating website content on a weekly basis, researching product descriptions, providing and editing site images
• Manage the company Gear Store – inventory, orders and promotion – across multiple brands
• Assist with company and industry events, manage tradeshows, including exhibiting and coordinating travel and attendance (in-person and virtual)
• Measure and report on the performance of marketing campaigns on a weekly and monthly basis, provide insight, assess against goals, and optimize efforts
• Assist with other marketing projects, as needed

Job Skills:
• BS degree in Marketing or related field
• A self-motivated, driven, eager, and highly-responsible team member who can work efficiently and independently to see projects through from start to finish
• Experience in supporting a team with the ability to multi-task and juggle multiple projects at once
• Very organized individual that can take direction from multiple key stakeholders
• Ability to work with an on-site and remote team and can communicate effectively through modern and traditional technology platforms (Skype, Teams, email, phone, etc.)
• A great sense of aesthetics and a keen eye for typos and errors
• Eagerness to take on marketing research projects and come up with creative ideas
• Up-to-date with the latest trends and best practices in marketing, both online and offline
• Experience in managing and successfully growing social media channels including Facebook, Instagram, LinkedIn, YouTube and Twitter
• Experience with HubSpot, Mailchimp, Salesforce, Microsoft CRM or similar marketing automation/CRM tools a plus
• Knowledge of website analytics and tracking tools (e.g., Google Analytics, SEO tracking tools, Google Optimize, etc.) a plus
• Knowledge of HTML and CSS to build landing pages, emails and lead capture forms

If you’re a passionate marketer excited to disrupt a traditional space… if you’re a go-getter that loves to take ownership over projects and tasks… if you’re a creative mind that is eager to innovate and drive the business… if you’re responsible and eager to have the ability to work with a dynamic team… THIS JOB IS FOR YOU!

Benefits:
• Outstanding culture! Close-knit, inclusive, and diverse work force where you can put a name to a face and say hello.
• 100% Employer paid benefits for employees (medical, dental, vision and life coverage)
• Long term and short term disability
• PTO and Paid Holidays
• 401(k)
• Paid training and an excellent support system

DRUG FREE ENVIRONMENT

Job Type: Full-time

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